Here's the place for insight. The focus is on financial services in Canada, but the content is useful for others too.

Let's start with a proposed structure.

Idea 1

Here are the section ideas:

• marketing
• client-friendly email content
• learning/education
• book reviews
• quotes
• selling/earning
• case studies
• Q&A (plus option to ask questions)
• excelling
• best practices
• servicing

Idea 2

• client-friendly (eg sample emails)
• case studies
• Q&A
• Best Practices
• Book summaries

Have a quotable quote in each email (repetition breeds habits)